One of the main differences between these two types of services is who they target. Primarily, CRM software is sales-focused, while Drip Marketing (marketing automation software) is marketing-focused.
A system for managing all your company's interactions with current and prospective leads. The system saves information such as a leads email addresses, names, phone numbers, and interactions with the company.
A customised campaign that helps to follow through and nurture/foster the leads via email, WhatsApp, phone calls and etc and get them ready for your Sales team which ultimately turning them into successful placements.
Then you need a CRM system to keep all data together.
Drip Marketing Campaign will be able to help you solve these problems.